Sustainability in Golf

In the course of the partnership between Lyoness and the European Tour, the Lyoness Greenfinity Foundation has been advocating a sustainable development in golf since 2012
From 2012 until 2015, the Greenfinity Foundation was Presenting Sponsor of the only tournament on the European Tour calendar held in Austria. In order to establish the topic of environmental protection in golf, an ecological evaluation system has been developed specifically for golf events in cooperation with the University of Technology in Graz. The Greenfinity Foundation has thus taken on a pioneer role in the field of ecological evaluation. Evaluating the Lyoness Open is part of the extended cooperation between Lyoness and the European Tour.
For several years the European Tour has been working on making its golf tournaments more environmentally friendly. For this reason it closely cooperates with the Golf Environment Organization (GEO). This cooperation led to the foundation of the European Tour’s own environmental initiative “Green Drive”, of which Lyoness is also a founding member.
With the Lyoness Greenfinity Foundation the European Tour has found an ideal partner in order to make the best use of synergies when it comes to the environmental compatibility of golf. It is their common aim to ecologically optimize the European Tour’s tournaments and thus to reduce their ecological footprint.



Results of the pursuit of sustainability in golf:

Keeping in line with its motto “Together for our world. A future together.” and in cooperation with the organiser as well as the European Tour, the Greenfinity Foundation makes a continuous effort to ecologically optimise the Lyoness Open. Therefore, in the first year (2012) all resources were evaluated. In the subsequent years, successful measures towards a reduction of the footprint were taken.
The developments of the past 4 years speak for themselves: It was possible to reduce the ecological footprint per person by more than 27 percent in comparison to 2012 and by 18 percent solely between 2014 and 2015.
Especially the sector of mobility has seen an ecological improvement through the use of shuttle buses and electric cars as well as through car sharing. A considerable reduction in the consumption of electricity and in the use of diesel generators has also contributed towards a smaller footprint.

Measures taken by the organisers which have reduced the ecological footprint

  • Use of electric cars for the shuttle service
  • Provision of shuttle busses → reduction of emissions
  • Use of existing infrastructure
  • Increased use of the local power supply system → reduction in the use of diesel generators
  • Use of regional and organic food
  • Better cooperation with local companies → shorter transport routes
  • Improvement of the waste management concept: reusable dishes, bio-degradable materials, waste separation
  • No use of air conditioning
  • Car park: 1 euro per parking ticket will also go towards the reforestation project “Generationenwald” (generations’ forest) in Purkersdorf.

Additional ways to reduce the ecological footprint

  • Visitors and players have the opportunity to determine their personal ecological footprint.
  • The calculated footprint can be compensated by supporting the reforestation project “Generationenwald” (generations’ forest) in Purkersdorf, near the Diamond Country Club.
  • Voluntary donations for frozen yogurt and merchandise will go towards the “Generationenwald” (generations’ forest) in Purkersdorf.
  • Golfers will also have the opportunity to determine the ecological footprint of their flight to the event with the help of the Greenfinity Foundation’s ecological footprint calculator and to compensate the environmental impact of their flight on site. Find out more about the ecological footprint here

The Greenfinity Foundation will make every effort in order to build on last year’s success. Therefore, measures to reduce the ecological footprint will also be taken in 2016.